Purpose & Clarity
Crystal Video, LLC was founded by Tommy Terrell in February of 2019, following the closure of dearly beloved Charlottesville creative advertising firm, nectar ICC. Moving his video clients from nectar to Crystal Video, he designed a new business model, focused entirely on creating powerful video content for local Charlottesville businesses. Tommy’s time working with the talented creative ensemble at nectar gave him a big-picture view of how his work fits into a brand and business’ overall marketing plan, and sharpened his intuition for strategic and motivated content creation with a firmly rooted belief that storytelling and human connection are paramount in creating lasting impressions through video.